The Marketing Agency Replacement Pack
27 Claude prompts that replace a $10K/month marketing agency across 8 functions — from strategy to scripts.
27 Claude prompts that cover every function a $10K/month marketing agency performs — content strategy, copywriting, social media, SEO, brand voice, customer research, email marketing, and video/podcast scripts — organized into 8 sections that mirror an agency org chart. The prompts treat Claude like a senior employee who needs a proper brief (specific input → specific output), and include the master strategy, competitor analysis, 30-day editorial calendars, sales pages, 7-email welcome sequences, viral thread structures, landing page headline banks, SEO blog briefs, brand voice guides, customer avatars, objection maps, newsletter templates, abandoned-cart sequences, YouTube scripts, and podcast outlines. Designed as a founder's agency-replacement toolkit. Iterate in the same conversation, paste your best work as style examples, and get agency-grade output at Claude Pro cost.
Coming soon — content is being finalized. Email josh@thetalkinghedge.com to be notified when this pack ships.
What's included (27 skills)
Master Content Strategy Skill
30-day content strategy: 3 pillars with rationale, 4 posts per week per pillar, best hook format per pillar, one viral post per week, CTAs per content type. Delivered as a clean calendar ready to execute immediately.
Competitor Content Analysis Skill
Analyze a named competitor's content: formats they use, pain points they address, gaps to own, and 10 specific post angles they're NOT covering. Output is post titles you can execute this week.
Content Pillar Builder Skill
Build 3 content pillars that establish authority, build trust, and convert — each with core theme, emotional trigger, 10 post ideas, and sharer profile (who shares this type of content and why).
Viral Angle Generator Skill
Give one topic, get 10 viral angles — each with a hook (first line), the emotional response it creates, whether it drives shares / bookmarks / replies, and the ideal platform.
Monthly Editorial Calendar Skill
A full month of content for one platform: date, format (educational / story / opinion / list / question), hook, core message in one sentence, and CTA per post — tuned to your voice, niche, audience, and frequency.
Sales Page Writer Skill
High-converting sales page: hook headline, opening that mirrors their frustration, problem section, solution reveal, social-proof placeholders, offer stack, objection handling, urgency-driven CTA. Takes product / customer / pain / transformation / objection as inputs.
Welcome Email Sequence Skill
Full 7-email welcome sequence (Days 0-7) with subject lines, voice-matched copy, and specified structure per email: deliver-the-promise → biggest mistake → personal story → quick win → social proof → objection handling → soft pitch.
Cold Outreach Skill
5 cold outreach messages (email / DM / LinkedIn) — each under 100 words, leads with target's situation, includes a specific research observation, asks for a conversation not a sale, reads human not templated.
Meta Ad Copy Skill
10 Facebook/Instagram ad variations per product: primary text (<125 chars), headline (<40 chars), description (<30 chars) + the psychological trigger each uses. Tuned to awareness level (cold/warm/hot) and hook style.
Landing Page Headline Skill
20 landing page headline variations across 5 approaches (direct outcome, curiosity gap, fear-based, social proof, time-based) + marks the 3 to test first with reasoning.
Viral Thread Generator Skill
Viral Twitter/X thread: 10-tweet structure (hook / 7 insight tweets / contrarian twist / CTA), each tweet standalone-worthy, no bullet points inside tweets, no AI-sounding phrases. Driven by topic + insight + target emotion.
Post Hook Generator Skill
20 different opening hooks per topic across 4 patterns (bold statement, question, personal story setup, shocking fact) — with the top 3 marked for virality and reasoning.
LinkedIn Post Writer Skill
LinkedIn post tuned to your audience and voice: single-line hook, 3-line context setup, 6-line insight with short punchy lines, CTA that drives comments. No hashtags unless requested.
Instagram Caption Writer Skill
5 Instagram caption variations per image/post — each hook works without seeing the image, under 150 words, strategic mobile line breaks, question or CTA ending. Optimized for engagement / profile visits / link-in-bio clicks.
8-Format Content Repurposer Skill
Take one piece of content, get 8 platform-native variants: X thread, LinkedIn post, Instagram caption, newsletter section, YouTube intro, TikTok script (<60s), 10-slide carousel outline, podcast talking points. Core insight preserved, tone adapted per platform.
SEO Blog Post Writer Skill
2,000-word SEO-optimized blog post: SEO title (<60 chars), meta description (<155 chars), keyword-natural intro, H2/H3 structure with secondary keywords, practical body, FAQ section, CTA conclusion. No generic filler — every paragraph adds specific value.
SEO Keyword Research Skill
50 blog post ideas organized by search intent: 15 informational, 15 comparison, 10 list, 10 case study. Each includes exact title, primary keyword, buyer intent (low/med/high), and searcher profile — prioritized by high intent + low competition.
Content Brief Builder Skill
Full content brief per blog title: primary/secondary keywords, reader profile, search intent, word count, H2/H3 outline with key points per section, internal linking opportunities, external source types, competitor differentiation notes, CTA recommendation.
Brand Voice Guide Skill
Complete brand voice document: 3-5 personality adjectives with explanation, voice characteristics with do/don't, tone variations by context (social/email/sales/support), words to always use, words to never use, 5 before/after copy examples.
Positioning Statement Skill
10 positioning statement variations (each <2 sentences) based on what you do / who for / their alternative / your advantage / outcome — with the top 3 marked and reasoning on what makes them work.
Tagline Generator Skill
30 tagline options across 3 styles (direct benefit, aspirational, curiosity-based) — with top 5 picks and reasoning. Calibrated to brand personality, core benefit, and intended emotional feeling.
Customer Avatar Skill
Detailed customer avatar: demographics + psychographics + daily frustrations + what they tried that failed + what they say to friends + what they actually want deep down + where they spend time + what they read/watch/listen to + the exact words they use + buy-now vs. hesitate triggers.
Objection Mapping Skill
Every likely buyer objection mapped in layers: surface objection (what they say), real objection (what they mean), emotional root (what they fear), best response addressing all three + a real customer quote. Organized by price / trust / timing / product / self-doubt.
Newsletter Issue Writer Skill
Full newsletter issue: 5 subject line variants, preview text, opening hook, 600-800 word main section, 3 quick-win tips, resource recommendation type, clear CTA, in-voice sign-off.
Abandoned Cart Email Skill
3-email abandoned-cart sequence (1hr / 24hr / 72hr) — subject lines that don't sound like cart reminders, each <200 words, one clear CTA, feels personal not automated, objection-addressing where appropriate.
YouTube Script Writer Skill
Full YouTube script with timestamps: 30-sec hook, pattern interrupt in first 60s, promise of takeaway, chaptered main content with transitions, natural mid-roll engagement prompt, summary conclusion, CTA. Written conversationally for speech, not essay-style.
Podcast Episode Outline Skill
Detailed podcast episode outline: 5 title options, <150-word show notes, intro script, 5-7 main talking points with sub-points/examples, interview question list (if format), closing statement, CTA. Tuned to episode length and format (solo/interview/panel).